I checked out http://www.douglasclegg.com/ and noticed that there weren't any extras that some sites have, such as wallpaper and icons for journals and instant messaging. I think it would be a fun and beneficial idea to have these type pictures available to people who like to download things from their favorite sites, such as http://www.douglasclegg.com/. I think another good way to promote the new book would be for members of this community to have an icon to promote the book, while they comment to friends.
Here are two promotional icons I made, plus a fun one that I made for my cat's journal.
the fun one: